HOME CARE PRODUCTS

PACKAGING MARKING FOR THE HOME CARE SECTOR

The choice of secondary packaging material largely depends on the chemical features of the product, as well as on communication requirements, where packaging is an essential element in enhancing the brand. The diversification of products and the wide variety of packaging used for household detergents, such as soaps, disinfectants, air fresheners and cleaning products in general call for a highly flexible marking solution.

Zanasi inkjet systems guarantee performance suitable for the home care sector and have been designed with a high degree of protection to ensure clear and visible marking even in dusty areas with changing environmental conditions.

The self-regulation systems and the automatic head cleaning process are functions designed for correct operation, which when combined with the formulation of dedicated inks, ensure the durability of the printed message and the traceability of hazardous substances according to the European CLP regulation.

PLASTIC BOTTLES, CANS, CONTAINERS AND LABELS

In the home care sector, plastic packaging of different types, sizes and colours, whether rigid or flexible, continues to dominate. The variety of plastic materials makes it possible to meet the demand for differentiated packaging. Marking systems must, therefore, consider the different surfaces, which are never uniform and are often shiny and slippery, in order to ensure perfect drying of the printed message and its long-term durability.

Small character inkjet systems can print on curved and irregular surfaces. The versatility of the printhead allows it to be positioned in different points along the production line to print codes and variable data clearly and at high speed anywhere on the packaging or directly on the label.

Requests for high-contrast or high-adhesion codes are verified by the TestLab of the Chemical Department, which assesses the adhesion of the ink on the customer’s plastic packaging to obtain the correct formulation and the best performance result even in humid environments. The customised solution guarantees the stability of the marking system, the completeness of the information and resistance to chemical agents even if the product is accidentally spilled.

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PAPER BOXES AND PACKAGES

Cardboard boxes, mostly used for tabs and various powder products, require clear and clean marking, which blends in seamlessly with the packaging graphics, which is the brand’s main vehicle.

Zanasi inkjet marking systems, which can be easily integrated into cartoning machines, can print a simple or complex high-definition coding with TIJ technology or small character CIJ technology on any type of cardboard, including coloured or treated boxes, using high contrast inks to make the marking more visible.

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PRINTING ON SECONDARY PACKAGING

Cardboard packaging, as a simple tool for logistical and information needs, has assumed an increasingly important role as a vehicle for communication and branding, without foregoing the focus on aesthetics and image uniformity.

To meet the numerous requests for customisation and printing on cardboard boxes, trays and labels, Zanasi offers a complete line of low and high resolution printing systems.

The systems, designed to print text, barcodes, logos and images of different heights, use Drop on Demand piezoelectric printing technology, ensuring robustness and reliability for highly defined high-resolution printing, as well as perfectly traceable, readable and GS1 standard-compliant barcodes, on porous and non-porous surfaces.

The Thermal InkJet range of systems is capable of adhering perfectly to any surface of packaging and multipacks. They incorporate the control unit and ink cartridge in a small space, allowing the latter to be replaced in a matter of seconds, offering high resolution printing up to 900 Dpi of alphanumeric characters and high quality data matrix. 

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TRACEABILITY AND COST REDUCTION

The wide working range of the heads allows you to take advantage of the entire printing surface available for endless customisation possibilities.

Direct printing of scannable information and barcodes on packaging gives you a real advantage that includes:

– the customisation of the message in real time

– the reduction of storage costs of pre-printed boxes

– the elimination of label costs and related management

– total traceability and identification of products on a logistics level

RECOMMENDED SOLUTIONS

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